Get out of the cave and learn. Allegory of the Cave Plato 4 Plato explains the Dunning-Kruger effect (it’s probably the other way around). If you are knowledgeable about a topic, you tend to think you are an expert. So, people who...
Topic Management
Today marketers shift from using features to benefits to market service. There is much buzz about storytelling, gamification, providing a better customer experience, and creating shareable educational content. These are all part of different...
Jigs up! Money isn’t real – it’s a digital number. The reason you aren’t running this second to the bank is because you trust them. Warren Buffett, Berkshire Hathaway CEO, acquired McLane Distribution from Walmart for $23 billion. This deal...
The extraordinary benefits of knowing when to quit (and when to stick) The Dip: A Little Book That Teaches You When to Quit (and When to Stick) Seth Godin 3 The dip is a book by Seth Godin about making decisions using quitting architecture. Our...
Like starlight, the effect of your actions take time to reach it’s destination. When a star dies it explodes and the light lives on. The light echoes across the universe illuminating the dust and gas around the star which otherwise would...
Using Brain Science to Get the Best from Your People Shine: Using Brain Science to Get the Best from Your People Edward M. Hallowell 4 Psychiatrist Edward M. Hallowell explains the science behind human motivation to bring out the best in...